E-Book Revolution With Emily Craven

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Entries Tagged as 'writing'

E-book Revolution Podcast Ep14 - How To Make A Book Trailer With Red 14 Films

August 14th, 2013 · Comments


I’m pretty sure I’m not the only one out there who thinks scrolling script, stock images, or god forbid, a PowerPoint presentation that zooms in on those images, is not a trailer. Not even close. If I wanted to be bored for 2 minutes I could watch the political debates. Or grass grow, or paint my toenails. No, a trailer is meant to entertain, excite and intrigue. Frankly when I think trailer, I think dynamic movie trailers with minimal words, a killer backing track, and people that move. Alright, a book is not a movie, and it would make sense that a book trailer is not a movie trailer, but fact of the matter is, if what’s floating around on YouTube is what I’m expected to produce for my story, I’d rather be smothered by a mound of my own books. 

 
So to avoid death by one’s own work, I did this podcast with Adam Cushman from Red 14 films on what makes an awesome book trailer and how you can make a live action one yourself for as little as $3. Red 14 Films was founded in 2011 by a small group of writers and filmmakers looking to engage potential readers through digital film. They produce very short arthouse films that accompany your book, serving as a cinematic back-cover synopsis. These trailers are made for publishing houses big and small, as well as indie and self-published writers. You can find out more about Red 14 Films and making your own book trailer at cinematicbooktrailers.com. Red 14 Films as also running an awesome crowdfunding project at the moment to fund several of their authors trailers. Check that out here: http://www.kickstarter.com/projects/red14films/four-literary-short-films.

In this podcast you’ll discover

• Why authors need a book trailer
• Why you should treat a book trailer like a music video
• How book trailers can be used to promote rights to film studios
• The difference between a cinematic and regular book trailer and why they’re not out of your price range.
• Top tips for looking professional
• How to make your own trailer for $3.
• Why you shouldn’t use a large amount of stock footage
• The reason why you should use voice overs over production sound
• Where you can hire a cheap (but good quality) camera
• How to pick what parts of your book should appear in your trailer
• Why trailers shouldn’t have credits and why they shouldn’t show your book cover
• The variety of video platforms you can distribute to other than YouTube.
• And the mistakes authors make when making a trailer.

In this podcast we talk about free stock footage websites like video blockspond 5 and archive.org. We also talk about the music site incomptech.com and the iPhone app Videfy.

Enjoy!

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at KoboAmazon and Tomely (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from KoboAmazon and Tomely.

The companion website for this podcast is http://ebookrevolution.blogspot.com
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Tags: E-Book Revolution · writing · Education · publishing · Emily Craven · E-books · self-publishing · Marketing

E-book Revolution Podcast Ep13 - Long Form Journalism E-Publishing With Charlotte Harper

June 19th, 2013 · Comments

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Thousands of commuters every day are looking to fill in the boredom during their public transit, I know I am! They need short, snappy pieces that can be consumed in a day on the ride to and from work. It is this need, and the decline of in depth features in newspapers and magazines, that has seen the rise over the past twelve months in long form journalism, non-fiction pieces between 10,000 and 35,000 words that according to Mark Leslie at Kobo, are selling like hot-cakes through the online platforms. We’re not talking a massive reporting of the facts, e-book readers are after narrative non-fiction, a sort of evolution of the non-fiction article for e-book consumers. A half way point between fiction and non-fiction if you will. This has opened a huge opportunity for writers of all callings, from journalists, to non-fiction authors to fiction writers who pen travel, to memoir, to essays about writing. It is non-fiction’s answer to short stories and novellas.

At the end of last year, my writing mentor, world renowned fantasy author Isobelle Carmody, presented me with a challenge. Keep a diary of impressionist writing, describing my trip to Cambodia as simply as possible with as little judgement as possible – let the description speak for itself. When I returned and let her read through the entries she was astounded at what I had written, “This is possibly better than your fantasy writing, you should do some non-fiction pieces with this.” Then I spoke with Mark Leslie, touching on the rise of long form journalism, and suddenly my interest was piqued enough to seek out a podcast expert in this area!  In this podcast I talk to new digital first long form publisher, Charlotte Harper from Editia about the rise of long form journalism and how emerging writers are using it as a path to professional publication.

charlotteharper.jpgCharlotte Harper covered the digital transformation of the book industry between 2010 and 2012 for Fairfax Media, Bookseller + Publisher and the EBOOKISH.com.au and Booku.com blogs. Charlotte is a former technology journalist, a Walkley Award-winning web producer (for her contribution to The Sydney Morning Herald’s online coverage of the 2000 Olympics) and ex-literary editor of The South China Morning Post in Hong Kong. At The Canberra Times, she was variously chief sub-editor, features, online editor, and editor of firstly the Saturday news features section and then the Sunday magazine. Charlotte recently founded publishing company Editia, which is a new digital first publishing business devoted to long form journalism and non-fiction shorts.

In this podcast we discuss:

· Why long form journalism is becoming so popular

· Why writers should look at it as a potential path to publication

· The length of a feature article in comparison to long form or a novel

· The rise of ‘commute’ fiction

· The potential for writers to make more money over time in comparison to freelance

· How long form publication could help increase your profile

· The importance of tying into recent news events when marketing long form journalism e-books

· Where the e-book revolution is going and how it will effect different genres

· The possibility of newspapers/magazines following Editia’s long form journalism path

· Thoughts on the future of newspapers

· Top 3 things an author needs to create a successful long form piece

· Elements of good research and interviewing

· The Key to being successful in this e-book niche

· The important difference between journalism for website/newspapers and journalism for e-books

· How to pitch long form journalism

· Marketing long form e-books

· Editia’s upcoming projects

· The top 3 tips for breaking into publishing via long form.

CrowdfundItFinal1-187x300.jpgEnjoy!

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at Kobo, Amazon and Bkclb (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: E-Book Revolution · writing · Education · publishing · Emily Craven · Crowd funding · E-books · self-publishing · Marketing · Business of writing · Journalism

E-Book Revolution Episode 12- Creating Audio Books With Bruce Coville

June 5th, 2013 · Comments

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Magic_Steps_FP.jpgMy parents tell me that when I was a little girl, I use to insist that the same book be read to me ten times in a row. Frankly, I can’t remember anything that happened before high school, so I’m not sure whether or not it’s an exaggeration. But it does make me wonder if some unconscious memory of these readings has contributed to my recent discovery and love of audio books and podcasts. Hearing stories of the followings authors like Scott Sigler, Cory Doctorow and JC Hutchins built via audio only intensified my interest in the process of production and how I possibly could apply it to my own writing. I decided not only would I like to find out more about the audio process, but I would also like to explore ways indie authors might be able to do their own!

bruceold.jpgIn this podcast I talk to YA author and audio book producer Bruce Coville. Bruce is an American author of children’s and young adult novels, one of his most popular series being Into the Land Of The Unicorns. He is also the founder of Full Cast Audio and prior to starting the company was involved in the production of acclaimed full cast audio books such as Phillip Pullman’s The Golden Compass. Full Cast Audio (FCA) has a simple mandate: to produce unabridged recordings of fine children's novels using a full cast rather than a single reader. Whenever possible, they invite the author to serve as narrator. Their recordings are always unabridged—the only things deleted from the text are those attributives ("he said", "she growled", etc.) made unnecessary by having a full complement of actors. Authors who have worked with FCA include Elizabeth Winthrop, James Howe, and Tamora Pierce, who wrote an original novel called Melting Stones specifically for the company to record before the print edition appeared. You can learn more about Bruce at www.brucecoville.com, and full cast audio at www.fullcastaudio.com

In this podcast we discuss:

· The benefits of producing an audio version of your book

· How an audio book can enhance the emotional intensity of your work

· The benefits of having a full cast

· How to match a voice to the character to increase characterisation

· How book adaption’s (radio theatre/plays) differ from audio books

· What you need to produce a good audio book

· The importance of articulation

· Things to consider if you’re doing a single voice narration rather than full cast

· Tricks used to indicate visible tags like italics or bold

· Why FCA don’t use sound effects

· When you should use music

· How indie authors can produce their own audio books

· The pros and cons of serialising audio (podcasting) in comparison to releasing the complete work.

· The science of luck

· The science of clean sound

· Whether or not accents are a good idea.

itlou.jpgEnjoy!

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at Kobo, Amazon and Bkclb (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: E-Book Revolution · writing · Education · Emily Craven · E-books · self-publishing · Marketing · Audio books

E-book Revolution Podcast Ep11 - Contracts & Agents For Traditional & Self-Published Authors

May 22nd, 2013 · Comments

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When you are trading in ideas, creativity and intellectual property, the legal waters can get murky, as many writers have had the misfortune to find out. Whether you are traditionally published, accepting the terms and conditions of self-publishing platforms like Amazon, Kobo or iBooks, or a self-published author about to sign your first traditional publishing deal, you need to have some understanding of what a fair contract looks like and what rights you should (or shouldn’t) be giving away. For writers who are looking to build online communities or use digital platforms to enhance their stories, basic knowledge of how to cover your arse from a sue-happy world is vital.

In this podcast we’re going to delve into the world of contracts and agenting, but I promise you, we avoid jargon, incomprehensive phrases and snore worthy discussions like the plague. I’m a simple girl, I prefer to learn from experts I can understand and actually stay awake with, and I’m sure you’d prefer that too! In this lively conversation with Alex Adsett about the business of writing - which writers tend to avoid only to have it come back to bite them in the arse when they realise their money is ‘missing’ – we talk about the things traditional, self-published and hybrid authors need to know about contracts, legalities and rights.

alexadsett-image-225x300.jpgAlex Adsett is a consultant offering publishing contract advice to authors, publishers and booksellers, and has more recently expanded into the more traditional role of literary agent.  She has fifteen years experience working in the publishing and bookselling industry, as well as a solid background in legal research and contract drafting. She worked for three years in the Rights and Contracts Department of Penguin Books in Melbourne, before moving to the Contracts Department of John Wiley & Sons Australia, Ltd. Alex has managed Alex Adsett Publishing Services since 2008. She relies on her experience and passion for book publishing to offer sensible publishing business and contract advice. Separate from her freelance consultancy work, Alex has also taken on the role of literary agent.

In this podcast we discuss:

· The benefits of having a publishing consultant

· What self-published authors, moving into traditional publishing, should look out for in a contract

· The importance of escape (reversion) clauses

· Why you should make your publisher aware if you have previously self-published the book they are buying

· Three things any author should keep in mind when signing a contract

· What rights you should give a publisher

· Why advances are not the be-all-and-end-all

· Whether or not you should give a publisher world ebook rights or split the rights by country

· Why authors should look at rising royalty rates for ebooks

· What the dangers of an ebook retailer contract are (eg. Amazon, Kobo, iBooks)

· Why you should hold onto your film rights

· Why exclusivity is not in the best interests of the author

· How authors creating online communities and interactive projects can cover their arse

· Why authors should be careful about using photos and videos on their blog

· Whether agents are still relevant for today’s authors

· Why you don’t need an agent to negotiate a fair contract

· And the most successful way to approach an agent.

Enjoy!

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at Kobo, Amazon and Bkclb (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: writing · Education · publishing · Emily Craven · self-publishing · Business of writing

E-book Revolution Podcast Ep9 - Digital First ‘Traditional’ Publishing With Jeffe Kennedy

May 8th, 2013 · Comments

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Most aspiring authors today are quick to note that the traditional publishing gates are closed to them and that digital is the way of the future. For many authors it has boiled down to self-publishing being the only potential path they are aware of to get their work published. And though the old prejudices against self-publishing are slowly fading (not without a whole lot of bar fighting and knifing of authors with one star reviews) the stigma is still there - digital books/authors = self-published = lesser quality.

Yet, with e-books taking a greater share of the reading markets each year it was only inevitable that traditional publishers would start using digital strategies to solve one of their biggest problems – how they could publish authors they really loved, but had to pass up because they didn’t believe there was a strong enough local market for an author’s odd mix of genre. Enter digital first publishing imprints, all the benefits of a traditional publishing deal (yep, editing provided and no formatting, designing or technical know-how required) with less risk to the publisher and more royalties for the author. In this podcast I talk to digital first author Jeffe Kennedy, a ‘traditionally’ published author with Carina Press (imprint of Harlequin), who has only had her work published digitally. During the podcast we explore this alternate path for authors, who just want to write and be published without dealing with the self-publishing/vanity press rollercoaster.

Jeffe-Headshot-Small.jpgJeffe Kennedy is an award winning author with a writing career that spans decades. Starting originally as a highly successful essayist, Jeffe found her career drawn towards fantasy and romance. Finding her feet at digital first imprint, Carina, her fantasy BDSM romance, Petals and Thorns, has won several readers awards. Sapphire, the first book in Facets of Passion has placed first in multiple romance contests and the follow-up, Platinum, is climbing the charts. Her most recent works include three fiction series: the fantasy romance novels of A Covenant of Thorns, the Facets of Passion, and the post-apocalyptic vampire erotica of the Blood Currency. Jeffe can be found online at her website: JeffeKennedy.com or every Sunday at the popular Word Whores blog. She is represented by Pam can Hylckama Vliea of Foreword Literary.

In this podcast we discuss:

· ‘Traditional’ deals in digital (Digital first publishers)

· How the romance community are at the forefront of the digital revolution

· Alternate paths to traditional and self-publishing (No, we’re not talking vanity press!)

· The benefits of submitting to digital first publishers rather than self-publishing

· How Jeffe ended up at a digital first press

· Benefits of online friendships with other authors

· How Jeffe signed with an agent after being published with a digital first press

· How the Harlequin ‘propaganda machine’ works

· Marketing  a digitally published book

· What genres lend themselves better to digital first releases

· Appeals of digital erotica to readers

· Whether or not her readers follow her work from romance to ‘sexy’ novels

· How digital first publishers are more likely to give ‘different’ books a chance

· Fairer royalties for authors

· And the more diverse marketing opportunities for erotica writers.

carina_logo.gifEnjoy!

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at Kobo, Amazon and Bkclb (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: E-Book Revolution · writing · Education · publishing · Emily Craven · E-books · Business of writing

E-Book Revolution Mini-Podcast: Chat With World Fantasy Convention Author Myke Cole

March 12th, 2013 · Comments

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ShadowOpsCover.jpgAt last we get to the final E-Book Revolution Podcast from last year's World Fantasy Convention in Toronto - in this mini-podcast we diverge into the realms of fantasy authors and writing. For those listeners who are unaware I am a fantasy author and early 2012 I was awarded a grant by the South Australian Government to attend the World Fantasy Convention. The final mini-podcast from that convention is with Myke Cole.

Each mini-podcast has myself and a prominent fantasy author aiming to answer ten questions in twenty minutes covering a range of topics including writing, the digital revolution, avoiding procrastination and their own writing. Finally we end with a mystery question...dum-dum-dum!!!!

MykeCole.jpgMyke Cole is an american action, fantasy author of the Shadow Ops Series. As a security contractor, government civilian and military office, Myke's career has run the gamut from Counterterrorism to Cyber Warfare to Federal Law Enforcement. He's done three tours in Iraq and was recalled to serve during the Deepwater Horizon oil spill. All that conflict can wear a guy out. Thank goodness for fantasy novels, comic books, late night games of Dungeons and Dragons and lots of angst fuelled writing. His latest novel, released in February, is a Shadow Ops Series book 'Fortress Frontier'. You can get in contact with him via Facebook and Twitter.

In this podcast we discuss:

  • How his mother's childhood urging got him into writing
  • How D&D lead him to becoming a 'warrior'
  • How he moved from a military career to writing
  • That there is no BIG break
  • Why persistence is key
  • How he stalked his (later) agent at a convention (& why he purposefully talked about everything other than writing)
  • Why there is no way around one important factor - writing a killer book
  • How he combats the loneliness of writing
  • Giving yourself permission to write a shitty first draft
  • The fact that there is no right or wrong way to start a writing career.
  • How much help his military background gives him in writing action scenes.
  • What we can learn from Frodo
  • His goal to write a romance under his own name

PLUS the all important MYSTERY QUESTION.

ControlPoint_UK_Cover_Final-667x1024.jpgI love hearing from Listeners and readers so please drop me a line at ebookrevolution (at) yahoo (dot) com.

In 2011-2012 Emily undertook a twelve month mentorship with fantasy author Isobelle Carmody. Emily blogs about fantasy writing and the lessons she learnt from Isobelle at http://theoriginalfantasy.blogspot.com.au. Emily's trip to the World Fantasy Convention could not be possible without the assistance of the South Australian Government through the Carclew Youth Arts Board. Thank you Carclew for the opportunity.

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The companion website for this podcast is http://ebookrevolution.blogspot.com and http://theoriginalfantasy.blogspot.com.au.

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Tags: writing · Education · Emily Craven · World Fantasy Convention · Fantasy Writing · Carclew Youth Arts

E-Book Revolution Podcast Episode 6: How To Become An Author-Entrepreneur With Joanna Penn

January 31st, 2013 · Comments

pentecostprophecytile-300x212.jpgPWsecrets-shadow.jpgThe days of a pasty author hunched over their manuscript in the garret have flown passed us in a whirlwind leaving more than one confused writer in the Land of Oz. No longer can authors let the publishing machine do all that pesky promotion work for them, heck authors can’t even throw their self-published works up on Amazon and expect to be ‘discovered’ anymore. Yet there are more people now then any time in history that claim being a writer as their full time job. While the paycheck for a self-published writer is slowly becoming more sustainable then a traditionally published writer, selling just books is still not going to be enough to keep the mortgage in check. Which is why this new generation of ‘full-time’ writers are using a new model, that of the author-entrepreneur. Basically, the author is making their money not only from their novels, but speaking, consulting and selling online courses, creating a more sustainable cash-flow. This is the model I am aiming for this year, being able to write and talk about writing is a dream job to me. So today’s podcast is all about learning how you and I can also become author-entrepreneurs! Our guest speaker for the podcast is none other than the fabulous author-entrepreneur herself, Joanna Penn.

JoannaPennNew27-248x300.jpgJoanna Penn is an author, internet entrepreneur and international speaker based in London, England. She spent 13 years as a business IT consultant in large corporates across the globe before becoming a fulltime author-entrepreneur in September 2011. In 2008 she self published her first non-fiction bookhttp://www.assoc-amazon.com/e/ir?t=hotoenyojo-20&l=as2&o=1&a=140920376X and made ‘a lot of mistakes’ which culminated in the sale of almost no books. Determined to learn about marketing and become a better writer she started a website for indie authors called the Creative Penn. In Feb 2011, she self-published her first thriller novel ‘Pentecost‘,  and her  second novel in the ARKANE series, Prophecy was released in January 2012, debuting above Lee Child in the Action-Adventure list. Her novels have now sold over 50,000 copies, becoming bestsellers in the Thriller and Action Adventure categories. She has just released her third book in the series, Exodus. She has been asked to speak all over the world on self-publishing and the author platform and last year release four courses for authors on publishing with C.J.Lyons, a NY Times bestselling author. Although she continues to love self-publishing, she signed with a literary agent in July 2012 in order to pursue a traditional publishing deal for her mainstream novels.

In this podcast we discuss:

  • The benefits of being an author entrepreneur and how you supplement your income
  • Why you need an entrepreneurial spirit to be a successful indie
  • The reason why hybrid publishing is a good way to go
  • Why Joanna started the Creative Penn and how she found her creative 'stride'
  • How to create a community around what you love
  • The important truth: Traditional press does not necessarily give you book sales
  • How to get started on creating your author platform
  • How she went from connecting with writers to connecting with thriller readers (The best results for fiction)
  • What to do if you're starting from scratch
  • A typical day for Joanna (with and without a part-time job in IT!)
  • The ins and outs of working with JV partners
  • The compound effect
  • How to bridge the gap between giving things away for free and promoting novels
  • When giving away your fiction for free works
  • Top three pointers for indies starting out
  • Why writing novellas is a good idea
  • And much, much more!

You can learn more about Joanna and her ProWriter courses at http://www.thecreativepenn.com/prowriter/

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at KoboAmazon and Bkclb (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: Uncategorized · E-Book Revolution · writing · Education · publishing · Emily Craven · E-books · self-publishing

E-Book Revolution Mini-Podcast: Chat With World Fantasy Convention Author Mindy Klasky

January 22nd, 2013 · Comments

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Over the next month the E-Book Revolution Podcast is going to diverge into the realms of fantasy authors and writing. For those listeners who are unaware I am a fantasy author and early this year I was awarded a grant by the South Australian Government to attend the World Fantasy convention. The final two mini-podcasts are with authors from that convention.

Each mini-podcast has myself and a prominent fantasy author aiming to answer ten questions in twenty minutes covering a range of topics including writing, the digital revolution, avoiding procrastination and their own writing. Finally we end with a mystery question...dum-dum-dum!!!!

Mindy-Author-Photo-Color-e1282772183865.jpgToday's World Fantasy author is the charming Mindy Klasky. Mindy Klasky is an American fantasy novelist. After graduating from Princeton University, Mindy considered becoming a professional stage manager or a rabbi.  Ultimately, though, she settled on being a lawyer, working as a litigator at a large Washington firm.  When she realized that lawyering kept her from writing (and dating and sleeping and otherwise living a normal life), Mindy became a librarian, managing large law firm libraries. In addition to her Harlequin Special Editions, Mira, and Red Dress Ink books, Mindy has written traditional fantasy novels for Roc (including the award-winning, best-selling The Glasswrights’ Apprentice), short stories, and nonfiction essays. Mindy now writes full time.

In this podcast we discuss:

  • How fan fiction got Mindy into fantasy writing
  • How she got her agent from a book in the library
  • How to survive an agent breaking up with you
  • The benefits of doing spot research rather then going 'in depth' before you begin writing
  • How to handle publicity and create a marketing plan
  • The importance of marketing goals
  • And the importance of diversifying your writing career

EReads-Apprentice1-300x300.jpgPLUS the all important MYSTERY QUESTION.Jane_Girls_Revised-200x300.jpg

I love hearing from Listeners and readers so please drop me a line at ebookrevolution (at) yahoo (dot) com.

In 2011-2012 Emily undertook a twelve month mentorship with fantasy author Isobelle Carmody. Emily blogs about fantasy writing and the lessons she learnt from Isobelle at http://theoriginalfantasy.blogspot.com.au. Emily's trip to the World Fantasy Convention could not be possible without the assistance of the South Australian Government through the Carclew Youth Arts Board. Thank you Carclew for the opportunity.

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The companion website for this podcast is http://ebookrevolution.blogspot.com and http://theoriginalfantasy.blogspot.com.au.

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Tags: writing · Emily Craven · World Fantasy Convention · Fantasy Writing · Carclew Youth Arts

E-Book Revolution Podcast Episode 5: Learning How To Crowdfund It! With Anna Maguire

January 11th, 2013 · Comments

CrowdfundItFinal1-187x300.jpgOk, it may be pretty clear to some of you now that I'm a little bit obsessed with crowdfunding. There are some fantastic projects getting off the ground (including my project 'Images of Joy' that would not have been possible without the crowd funding platform Pozible) now that the gatekeepers of the arts world are no longer the only funding bodies. In the last podcast I talked with author Alain Guillimaine about his personal crowd funding journey. So it was only natural that in this podcast I have gone to a crowd funding and digital content expert, Anna Maguire, who has been in the publishing industry for almost twenty years. In this podcast we talk about management of and author's digital content as well as the crowdfunding phenomena.

Anna Maguire is a Sydney-based consultant and blogger specialising in digital training and strategy. She advises on digital publishing and crowdfunding through her consultancy Digireado. Anna has worked in book publishing and digital content for 25 years. She is a former head of production and interactive at Random House Australia and is a passionate advocate for digital developments in the book industry and the emerging Australian ebook and app market. She is a graduate of the Yale Publishing Course and has appeared at the Sydney Writers’ Festival and Ubud Writers and Readers Festival. Anna regularly conducts training for editing and publishing students at Macleay College and has presented to Master of Publishing students at Sydney University. She has also trained authors in their digital publishing options for over two years.

AnnaMaguire-266x300.jpgIn September 2012 Anna published her first ebook with digital-first publishing start-up Editia Books. Crowdfund it! is the first Australian book about the $1.5 billion crowdfunding phenomenon. Anna blogs on the Digireado website, www.digireado.com.au, and at www.crowdfundit.com.au. She is also on Twitter (@digireado and @crowdfunditnow) and Facebook (facebook.com/digireado).

In this podcast we discuss:

  • The 1.5 Billion dollar crowdfunding phenomena
  • How crowdfunding works and why it works for writers
  • How this digital evangelist went from producing book content, to website content, to phone content, to working for Random House.
  • What a digital content strategy is and why it's important for authors to think about
  • The benefits of having your own ISBN
  • How Facebook generates 8x more funding then any other network
  • The best way to convince people to fund you
  • How to manage your crowd funding project in three steps
  • How to put together enticing rewards
  • How small UK press Unbound uses crowdfunding to determine which books get published
  • Issues of Tax when crowdfunding
  • How to keep interest in your project consistent over three months
  • How often to post project updates on Facebook in comparison to Twitter
  • Crowdfund It!'s publisher Editia and how they specialise in long form journalism and short form non-fiction.
  • And examples of successful projects and why they were successful.

Crowdfund it! is available from the Editia website http://editia.com/books/crowdfund-it/

I love hearing from my listeners! Please feel free to contact me or offer any feedback on topics you would like to see covered at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at Kobo, Amazon and Bkclb (Australian e-book store). If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from Kobo, Amazon and Bkclb. Thinking of doing your own crowd funding project? Hire Emily's brain! Emily has successfully conducted her own crowd funding project and interviewed many other authors on the subject, she know exactly what is needed to get a project off the ground. Contact her about it on the above email address.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: writing · Education · publishing · Emily Craven · Crowd funding · E-books

E-book Revolution Episode 4: Crowd funding For Writers 101 with Alain Guillemain

November 20th, 2012 · Comments

Customer_Delight_cover_final.jpgWhat if I told you, you could get paid for writing, or to make your first print run? Especially if you are an already established author? If you are willing to do the work, then perhaps crowd funding is for you. Crowd funding allows artists to raise funds for their project, by asking everyday people to pledge money toward their project. It's not like traditional fundraising where you wear a Santa suit, put out a bucket to collect change and you hand it into the organisation (or I suppose yourself in this case). Crowd funding sets a goal and time limit, if you don't get enough people to pledge in the allotted time, everyone keeps their money, and the project goes back to square one. If the artist makes the funding goal, only then will the project go ahead, and then everyone who pledged gets some sort of reward for their wonderful help.

Crowd funding is what first time author Alain Guillemain used to edit, print, and launch his book Customer Delight (See his crowd funding project here).Yes you heard me right, Alain is a first time author, not an established author, and in 40 days he raised $7600. I was so intrigued I interviewed him about how he did it.

AlainGuillemain.jpgIn this podcast we discuss:

  • What crowd funding is and how it works
  • Alain's proposal concept and how he made it appealing to pledge
  • How to create relevant and enticing rewards for project participants
  • How he promoted the project and in what time frame
  • The three things you need to start your own crowd funding project
  • The best way to get started
  • The amount of experience a non-fiction author needs in comparison to a fiction author
  • The plan of attack now that the money has been funded
  • The elements an author need to consider when costing the project

Customer Delight is available at http://customerdelight.com.au

Hope you enjoy the show! And remember, I love hearing from Listeners and readers so please drop me a line at ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at http://emilycraven.bkclb.co. If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from http://emilycraven.bkclb.co. Thinking of doing your own crowd funding project? Hire Emily's brain! Emily has successfully conducted her own crowd funding project and interviewed many other authors on the subject, she know exactly what is needed to get a project off the ground. Contact her about it on the above email address.

The companion website for this podcast is http://ebookrevolution.blogspot.com

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Tags: E-Book Revolution · writing · Education · publishing · Emily Craven · Crowd funding