E-Book Revolution With Emily Craven

E-Book Revolution With Emily Craven header image 1

Entries Tagged as 'Publicity'

E-book Revolution Podcast Ep 16: iBooks Alternatives – How To Make A Book App With Authorly

April 5th, 2014 · Comments

Welcome to this special episode of the podcast! It is the 3rd Anniversary of the E-book Revolution Blog, and to celebrate we are giving away some fantastic prizes at www.ebookrevolution.com.au 

Self-publishingebookbundle.jpg

Today's Giveaway is an all star e-book bundle for independent publishers! This e-book bundle consists of 8 of the best books on the internet to help independent authors in their journey. Thank you to those authors who donated a copy to this giveaway! To find out more about each book just click on the links. The e-books included in this prize are: My own ‘E-book Revolution’,  David Gaughran's 'Let's Get Digital' and 'Let's Get Visible', Sean Platt's & Johnny B. Truant's 'Write. Publish. Repeat', Tobias Buckell's 'Nascence', Joanna Penn's 'How To Market You Book', Michelle Campbell-Scott's 'Goodreads For Authors', and Dean Wesley Smith's 'Killing The Top 10 Sacred Cow's of Publishing'. 

 I will be picking the winner of today’s prize from the comments at the post on the E-book Revolution blog hereGet your comments in before 3pm Saturday afternoon (Australian Eastern Standard time) which is also 10pm Friday night across the pond (US Pacific). That’s almost a day and a half of comment drafting time available...

THE PODCAST...

Authorly.jpg

I’m not sure what it is that gives me such a pathological dislike for monopolies, but in any case I don’t really do Apple. An Apple is something I want to eat, not sit in front of. No Apple product has ever played nice with my other equipment and was always too much trouble to integrate it into my life. As such, you can imagine it’s been a bit of a bee in my bonnet for the past couple of years that the only way to make an enhanced and interactive e-book at a reasonable price has been iBooks Author. Which I can’t access without a Mac. Cheers Apple. Which was why when I heard about Authorly, I had to contact them for an interview. Finally, a way I could experiment in the book app space without having to buy a whole new computer! Without having to spend tens of thousands working with an app developer!

AdamKaslikowski.jpeg

Authorly is a free tool which allows authors to create interactive book apps -whether they be children’s books, graphic novels, comics or multimedia non-fiction books - and then distributes them not only into the iTunes app store, but into the Google Play store and Kindle Fire store. This tool has opened up a whole new frontier and green field’s opportunity. I think we all remember how some indie authors’ careers were successfully launched due to the early days of Amazon Kindle, and I can’t help but think the App stores for Kindle Fire and Google Play will open up similar opportunities for authors to get in while there is little competition and secure those number 1 sports.

In this podcast I talk to the CEO of Authorly, Adam Kaslikowski, about many things including:

  • How Authorly works and the revenue share
  • How indie authors can create their own children’s book apps with no developer and no upfront cost
  • Why now is the time to get into the book app space, particularly for children’s book authors
  • Why Authorly is different to iBooks (This has nothing to do with the platforms!)
  • Why you are restricting your audience if you just use iBooks Author
  • What animations can be added to your book
  • How long it takes to launch an app on each platform
  • Which platform is the most popular for book apps
  • How Google Play has a much larger share of the app market then you think
  • The optimum page length for book apps
  • How you can you take your out of printed children’s book and use Authorly to creat a digital version
  • What the bestselling book apps have in common
  • Why it’s important for children’s books to not only appeal to kids but also to parents
  • How to get reviews for your app.
  • What factors count towards being listed on a ‘best seller’ list in the app store
  • The ‘sweet spot’ for the number of features and animations you should include in your app
  • Why you can’t just create a book app without any features
  • How to stop kids getting distracted from the story
  • Why book apps as good, if not better, at teaching children to read
  • The most popular features in book apps (between Animations/video/audio)
  • How you should price book apps
  • Strategies for children’s book authors to use apps to boost print sales
  • What sort of story is best suited to a book apps
  • Can use for non-fiction books like cook books etc
  • The mistakes authors make with book apps
  • And you get your app discovered


Enjoy!

I love hearing from my listeners! If you’d like to appear as a guest, or offer any feedback on topics you’d like to see covered, email me at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at KoboAmazon and Tomely (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from KoboAmazon and Tomely.

The companion website for this podcast is www.ebookrevolution.com.au  

00:0000:00

Tags: Transmedia · Education · publishing · Emily Craven · E-books · self-publishing · Marketing · Publicity · Book Apps

E-Book Revolution Podcast Episode 15: How To Prepare For A Radio Or TV Interview With Bill Thompson.

February 5th, 2014 · Comments


Welcome to the first podcast for 2014!

If the thought of public speaking makes you feel like you’ve swallowed a litre of tequila, then I’m assuming the thought of approaching radio or TV shows to promote your book is the most horrifying thing you could think of short of chopping off your ears and sewing them to a mouse. No one wants to sound the fool, and when you’re not in charge of the questions being asked that can be a very real possibility. Plus, there’s the whole problem of how horrible you sound on tape. Well maybe not you, maybe you’re one of the rare few whose voice sounds like God’s gift to birds, but I know I sound horrible (Or think I do, sometimes listening back to these podcasts is torture). I feel like I’m kind of squeaky, slightly slow and my vocabulary seems to shrink by half. It’s an illusion of course, potentially a kind of jedi- mind-trick to make sure our egos don’t become too inflated, but it still makes those recorded snippets of promotion uncomfortable like you’re trying to swallow a cactus.  

But for an author, particularly a self-published author, audio and video interviews are crucial to your success. Because the best way to ‘sell’ is still ‘face-to-face’ or ‘voice-to-voice’ as the case may be. Words can be misconstrued, but when people listen to you speak they hear the passion you have for your writing and they connect with the emotion in your pitch and tone. Your personality shines through and you become more human to them, more interesting. When I first went searching for opportunities to promote my own book, I realised I wasn’t nearly as prepared as I needed to be to do recorded interviews. So for this podcast I went to an expert, a radio and interviewing veteran with almost twenty years under his cap, and I asked him what was the best way for an author to prepare themselves for an interview. That man is Bill Thompson, and not only does he sound amazing (man I wish I had a voice that smooth – it’s the kind of voice you get up in the middle of the night to listen to) but he had some practical and step-by-step advice to share.

Bill Thompson is the Creator and Host of The Bookcast. A radio journalist by profession, he is currently on the air on a major station in Washington, D.C., and has worked for the Associated Press Radio Network, USA Today SkyRadio, and Voice of America. Since 1985 he has interviewed well over nine thousand authors, including some of the biggest names in contemporary literature. In 2006 the opportunity to go “indie” presented itself and he grabbed it, taking Eye On Books to the web, and creating The Bookcast. Devoted solely to interviews with indie authors, its aim is to introduce readers to these immensely talented writers.

I was lucky enough to be able to do an interview with Bill for my Facebook Comedy novel The Grand Adventures of Madeline Cain which you can listen to here.  It was wonderful to work with such a professional, and I’m so grateful for his further kindness in appearing in this podcast.

In this podcast we discuss:

·         What an author needs to get ready for an interview

·         How to weed out bad speaking habits so you sound like a pro

·         The top three things you need before you approach a station for an interview

·         The mistakes indie authors make when approaching book interviewers

·         What you need to practise and purchase before your interview

·         The importance of knowing how much time you have to answer the questions.

·         The secret to preparing your voice

·         Why you should avoid the sleep inducing ‘monotone’

·         Three big no-noes to avoid

·         What the most important thing an author needs to get across in a three minute interview is

·         Whether interviews are worth your time

·         And much, much more!

At the start of the podcast I also talk about my New Year goals (see the blog post here) and my rather whimsical way of keeping track of my successes, a little jar where I place pieces of paper on which I’ve written my successes as they happen. So at the end of 2014 I can open the jar and remind myself of how far I’ve come. Here’s a picture of it:

Enjoy!

I love hearing from my listeners! If you’d like to appear as a guest, or offer any feedback on topics you’d like to see covered, email me at: ebookrevolution (at) yahoo (dot) com.

Emily's non-fiction book E-Book Revolution: The Ultimate Guide to E-book success is now available at KoboAmazon and Tomely (Australian e-book store).If you enjoy her tongue in cheek style you may also enjoy her comedy novel set in Facebook, The Grand Adventures of Madeline Cain: Photographer Extraordinaire also available from KoboAmazon and Tomely.

The companion website for this podcast is http://ebookrevolution.blogspot.com

00:0000:00

Tags: E-Book Revolution · Education · Emily Craven · E-books · self-publishing · Reviews · Marketing · Business of writing · Publicity